Increase Your Customer Flow With A New Asphalt Driveway

Increase Your Customer Flow With A New Asphalt Driveway

Key takeaways:

  • Asphalt driveways are a great way to increase customer flow.
  • They offer many benefits for businesses, including a smooth, level surface that’s easy to park on and withstands weather and wear and tear.
  • Installation is a relatively straightforward process, but it’s essential to ensure the area is adequately prepared before work begins.
  • Once the asphalt is laid down, you’ll have a new driveway that will last for years.
  • The process of installing it is pretty simple.
  • In order to prepare your driveway for the installation, you’ll need to clear away any debris and make sure the ground is level.

Being business owners, you know customers are the lifeblood of your company. Without them, you wouldn’t be able to survive. However, with the competitiveness among businesses in the modern world, it becomes challenging to maintain the customer flow. Focusing on the internal operations of your business is essential. Still, it would be best if you also considered how your business looks from the outside.

If you’re looking for a way to improve customer flow in your business, consider updating your driveway. A new asphalt driveway can create an impressive and welcoming entrance for your customers. With a smooth, black surface, your guests will be sure to take notice. Standard Striping Inc. will explain everything there is to it about them and the benefits they can offer to your business.

What is Asphalt Paving, and How is it Done?

Before we look into the benefits of having it offers. Let’s first learn what paving is and how the process takes place to get new business owners up to speed. According to a report, 94% of paved roads in the US have asphalt pavement. That statistic should be no surprise, as asphalt is known for its durability and cost-effectiveness.

Paving is placing a material layer over an existing surface to create a new one. The process can use different materials, but asphalt is the most commonly used for driveways because it’s durable and long-lasting. The process begins with grading the surface to make sure it’s level. Once the surface is level, a layer of gravel is laid down and tamped down to create a solid foundation.

The next step is to heat the asphalt to 350 degrees Fahrenheit so it can be spread uniformly over the surface. Once the asphalt is in place, it needs to be compacted with a roller machine to ensure no voids or air pockets.

Once the asphalt has cooled and set, it’s ready for use!

How Do Asphalt Driveways Improve Customer Flow?

You might be wondering how exactly they can improve customer flow. The simple answer is that a well-maintained and smooth paved surface makes it easier for customers (and employees!) to get in and out of your business.

You want customers to feel satisfied with doing business with you, and it’s essential that they don’t feel stressed or frustrated at any point while at your business location. It also includes driveways. By installing it, you are committing to your customers that you will regularly maintain the appearance and functionality of your property – including the driveway.

It sends a positive message that you care about their experience on your property and want to ensure their visit is as smooth and enjoyable as possible.

What Benefits of Asphalt Driveways?

It’s not just customers who benefit from it, but your business does. New business owners are hesitant to spend money on it. Still, several benefits make this investment worth it in the long run.

1. Prevent Skids

Winter is coming, and with it comes the potential for icy conditions. And with the freezing weather comes the potential hazard of car skidding. According to reports, more than 24% of accidents occur annually during winter.

They can help prevent skids and slips, keeping your customers safe as they come to your business.

2. Long Lasting

Asphalt driveways can last up to 25-30 years when installed correctly and with proper maintenance. That’s a significant return on investment and why asphalt is such a popular choice for commercial and residential driveways.

By getting your driveway paved with asphalt, you know your investment will last and provide a smooth, safe surface for years to come.

3. Aesthetically Pleasing

These crushed black pieces offer a high-quality finish that looks great no matter the age of your property. This makes them a popular choice for business owners. It can enhance the beauty of the property and also help increase its curb appeal and value.

4. Recyclable

If your driveway has reached the end of its lifespan, you can have it removed and recycled. This process is much more environmentally friendly than clearing a concrete driveway, which often involves breaking it up into small pieces before disposing of it in a landfill.

5. Easy Installation

Asphalt can be installed quickly and efficiently by a professional paving company. Once the area has been prepared, the asphalt can be laid in hours. It makes it an excellent choice for business owners who need to minimize downtime and get their customers back on their property as soon as possible.

6. Easier Maintenance

It is much easier to maintain than a concrete driveway. You can quickly repair minor cracks and divots with a little asphalt sealant. More extensive repairs, such as patching or resurfacing, are relatively simple and can be completed in a day or two.

Increase Your Customer Flow With A New Asphalt

Drawbacks of Asphalt Business Owners Should Know

Asphalt might sound like the perfect choice for your business now, but there are a few drawbacks you should be aware of before making your final decision.

  1. The first is that asphalt can be susceptible to damage from oil and gasoline spills. If these happen, you’ll need to have the affected area repaired as soon as possible to prevent further damage.
  2. They tend to have a lower lifespan compared to concrete pavement.
  3. Another drawback is that asphalt paved surfaces are more prone to damage, requiring more maintenance in the long run.

Although these are some drawbacks, the benefits outweigh them in most cases.

Preparing for Asphalt Driveway Installation

Once you’ve decided that an asphalt driveway is right for your home or business, it’s time to start preparing for installation. Here are some things to do to prepare your driveway for an asphalt installation.

  1. First, you’ll need to ensure that the area is clear of debris or potential obstacles. It includes removing any existing pavement and large rocks or roots that could interfere with the process.
  2. Next, you’ll need to make sure the ground is level. If there are any dips or bumps in the surface, they’ll need to be filled in before the asphalt can be laid down.
  3. Finally, you need to make other arrangements for your business parking to ensure a smooth installation process.

Get Professional Asphalt Paving for Your Driveway in Severna Park, MD

If your business needs a proper asphalt paved driveway installed, consider contacting Standard Paving and Concrete serving Severna Park, MD. We are professionals in dealing with asphalt pavement, repairs, and sealcoating.

Get in touch with us today and get a free estimate for your asphalt project.

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